Argos bangs the drums for Christmas

Advertising is telling us its now Christmas people! A dad plays the big kid in this brilliant throw back to the 80s and a tribute to the Argos Catalogue or “The Book of Dreams”. Edited by Ryan Beck at Final Cut, directed by Traktor at Stink Films with The&Partnership London. #bookofdreams

John Lewis unleashes the Dragon for Christmas!

It’s the one we’ve all been waiting for… And it means Christmas has finally come! Meet ‘Excitable Edgar’, a Christmas-loving dragon whose fiery disposition stands to ruin the festivities. His best friend Ava never gives up on him though in this heartwarming festive tale. Blink director Dougal Wilson and Final Cut’s Joe Guest make their triumphant return to iconic brand John Lewis and Partners with adamandeveDDB showthemhowmuchyoucare excitableedgar

Read the article below and watch the film in today’s Shots, which also includes previous collaborations between Dougal Wilson and both Joe Guest and Rick Russell for John Lewis Christmas ads. 

https://www.shots.net/news/view/john-lewis-excitable-edgar-is-here-to-light-your-christmas-fire?fbclid=IwAR2JED1yBm_MMQ4BcbUD5fudzBOWV2PAHHTnLLMLE7T0mLF7wmjOLU_iwlM

 

 

 

Double win for Final Cut at Ciclope!

It’s a double whammy at Ciclope International Festival of Craft where Jim Helton’s The New York Times ‘The Truth is Worth It: Fearlessness’ brought home the Post Production GRAND PRIX for Final Cut adding to his ever-expanding award collection for this campaign. And a massive congratulations as well to Lucy Berry who won a GOLD for Music Videos/Editing for Kano ‘Trouble’. Congrats to both Jim Helton Lucy Berry and all the team behind both outstanding pieces of work!

Spark44’s very own Iceman talks to Shots about shooting in extreme conditions

When I first heard about Mark Lindley falling through the ice on the The New Land Rover Defender shoot my first thought was OMG Is he ok? And the second, This would make a fab PR story… And so it has! As part of Shots Automotive Special Edition, we got Mark sharing his story alongside some epic imagery taken from the shoot in Iceland, Dubai and Scotland. He also gives some pointers on how to survive a shoot of this magnitude (quite literally!) Enjoy!